My Webinar with Taboola on Modernizing Public Relations

My Webinar with Taboola on Modernizing Public Relations

Last week Taboola (Business Insider: Billion-dollar unicorn Taboola has just raised more millions in funding, and now plans to conquer China) hosted a webinar with me around the topic of modernizing public relations.

Over 300 people registered, including executives from companies like Samsung, Ancestry.com, LiveNation, InStyle, HarperCollins, ASOS and Lending Tree to hear about how the world of corporate communications is changing and what they can do to leverage paid media in their digital communications strategies.

I’ll be summarizing the webinar later next week for those who weren’t able to join. In the meantime you can watch the webinar below (the graphics are pretty cool, but it’s mostly audio so you can listen along while at work or commuting).

If you’re ready to add native to your communications strategy, check out Taboola, the world’s leading discovery platform, and Ketchum, one of the world’s oldest and most successful PR firms.

About the Author

  • Had a blast hanging with the Taboola team last week. Huge thanks to everyone who joined!